A Must Read for Sellers of Santa Fe, NM Homes
We have to be realistic about what a home is actually worth in today’s real estate market, what a buyer will pay for it, the value an appraiser will attribute to it, and the value an underwriter will accept on behalf of the lending bank. Buyers are looking for deals; many are finding them. Banks are releasing foreclosed homes onto the active market from their inventory on a regular basis and more are coming. Conventional sales do have to compete with these sales regarding price, and appraisers are using these sales to attribute value to your home sale.
Appraisers are working with sets of guidelines issued to them by the lenders they represent. Prices are changing so rapidly they usually will not accept comparable sales older than 2 months when determining value on your home. If you priced your home 4, 5 or 6 months ago and have not aggressively reduced your price in tune with the market, then there is a possibility that you could have an appraisal problem if you do receive an offer. Perhaps you should consider having your Realtor prepare a current CMA or have your home appraised by a certified appraiser.
So, what is it going to take to sell your Santa Fe, NM home if you have to sell?
It’s going to take a comprehensive online marketing package designed to place your beautiful home in front of buyers’ eyes where they are shopping - on the search engines, by a seasoned Realtor who has the sites and the ability to achieve that on your behalf. It’s going to take a marketing expert to weave the right mix to place your home front and center where it needs to be. There is more to this than meets the eye. It takes expertise, knowledge of SEO (search engine optimization) and it takes several powerful sites.
Over 25% of all home buyers FIRST saw the home they purchased on the internet. If your Santa Fe home is not heavily marketed on the internet, you are missing thousands of potential buyers. I believe in marketing your home for all that it is worth!
Visit our Santa Fe Exclusives web site for more helpful information and updates.
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